Branding & Design

Creative Thinking Techniques

Mindmapping
Left Braining
Provocative action
Break and built
Pessimist v/s optimist
Randomness
Observational Questions
Taking idea inform of Doodle
The Five Whys
Rapid ideation
Figure storming
Eidetic image method
Online brainstorming
Trigger Storming
Step-ladder technique
Star bursting

Design

Business card & Letterheads
Packaging
Infography
Motion Graphics
Company Folders
Brochures
Branded Envelopes
Flyers
Emblems & icons
Sound
Online branding
Website
1. Creative Brief
2. Stylescape
3. Wireframe
4. Mock-up presentation
5. Landing Pages
6. Infography
7. Motion graphics
Social Media
E-mail signature

Instagram Management

Instagram Setup
Instagram Content Creation
Instagram Content Copywriting
Instagram Content Posting
Instagram Insights and Reporting
Instagram Auditing (Basic)
Instagram Auditing (Full)
Instagram Strategy
Instagram Post Boost
Instagram Community Management
Influencer Marketing

Instagram Ads

Instagram Setup
Instagram Content Creation
Instagram Content Copywriting
Instagram Content Posting
Instagram Insights and Reporting
Instagram Auditing (Basic)
Instagram Auditing (Full)
Instagram Strategy
Instagram Post Boost
Instagram Community Management
Influencer Marketing

Brand strategy

STEP 1 - Purpose.
STEP 2 - Competitor Research
STEP 3 - Target Audience.
STEP 4 - Mission Statement
STEP 5 - Qualities & Benefits.
STEP 6 - Voice.
STEP 7 - Personality.
STEP 8 - Story & Message.
STEP 9 - Name & Tagline
STEP 10 - Integration.
STEP 11 - Consistency.
STEP 12 - Be Your Brand.

Clarifying Strategy

Narrowing the focus
The big idea
Brand brief
Creative brief
Naming & Tagline
Brand Strategy
Position
Customer experience
Brand architecture
Cross Cultures
Staying on message
Redesign
Look and feel
Brand identity ideals

Brand Identity

Advertising

Videos
Imagery
E-mail signature
eBooks, Downloadable Guides
Blog post
Biographies of Founders
Case Studies
Explainer Videos
Company Background
Landing Pages
Newsletter
Portfolio
Press Releases
Product Guide or Catalog
Testimonials and Reviews
Sales Presentation
Vertical/Industry Page
Whitepapers
Service Fact Sheet
Direct Mail
Point-of-Sale Displays

Advertising Methods

Bandwagon
Fear
Conflict
Shock
Problem/ Benefit
Testimonial/celebrity
Anti-ad
Association